Amsterdam healthy weight program

In the Netherlands, 12% of ten-year olds is overweight. In Amsterdam, this percentage is much higher. More than 30.000 children in the city, the equivalent of 20% to 25%, suffer from overweight. Ahti works with GGD Amsterdam and VU University to develop pilot projects that stimulate young people to live a healthier life and make healthier choices.

The health situation

A lower social background, where parents have limited education and lower income, is often the cause for this poor physical condition. Ethnicity plays a role as well. Moreover, these children often live in the same neighborhood and influence each other there and at school.

 

The challenge

Overweight and obese children are likely to stay overweight in their adult life. They have an increased risk of developing diabetes or cardiovascular diseases and to suffer other lifelong health issues. Given the lower social background of these children in Amsterdam, the problems might even affect their employability later in life. There is clear urgency to address this problem in the city of Amsterdam.

 

The purpose of the project

The ultimate purpose of the project is a healthy weight for all children in Amsterdam by 2033. To achieve this, children have to become aware of the importance of health and how to achieve this. Many factors are involved, like the availability or easy access of unhealthy food at schools and in their neighborhood and the nutrition pattern at home. But the most important of all is to achieve a positive attitude towards health.

 

Wat is ahti’s role

Ahti works with GGD Amsterdam, VU University and other partners on projects that help young people make healthier choices. An example is de Gezonde Coach (the Healthy Coach) in local supermarkets where high school students often go to, to grab lunch or snacks. We train their staff, who are of a similar age, to help the students make better choices for lunch. According to sales data from the supermarkets involved, the students gradually adopted healthier food habits. This is just one of the many examples on how to combine real world data with behavioral change.

 

Summary

Name: Amsterdam healthy weight program (Amsterdam gezond gewicht)
Status: Active
Partners: City of Amsterdam, GGD, VU University, Albert Heijn / Ahold

For more information: Martijn Kriens, Director Business Development

Amsterdam Healthy Weight ahti data analysis visualization

Mental health – the global health challenge #1 by 2030
This visualization depicts the percentage of people with serious mental health problems across Amsterdam, as opposed to the locations where psychologists are. The three darkest areas are the three pockets of problems. The providers are hardly located here, they are in the center of town (the yellow/lighter orange zone).

We have more detailed information on a lower level but do not show them for reasons of privacy.