Dan Ariely: A healthy lifestyle as a lifesaving medicine?
Lifestyle related disease is the biggest killer worldwide. Globally it is the poor who are affected most. Stimulating healthy lifestyles is the best preventive medicine. Applying tech and behavioral science offers a great opportunity to actually achieve this.
Ahti’s partner organization Joep Lange Institute organizes a lecture where they bring together key stakeholders behavioral economist Dan Ariely, obesity specialist Jaap Seidell, alderman health & wealth for the City of Amsterdam Eric van den Burg, to find out how technological innovations can help us lead healthier lives.